Let me just preface this by saying this is not intended to offend any brand, spokesperson or concerning party that has been a part of this whole “inclusivity” wave in the beauty industry. I appreciate all of the relationships that I have fostered with brands as a writer and I’m genuinely always excited to see representation put at the forefront of the beauty industry. However, with inclusivity being “trendy”, now is a better time than ever to ask if it’s genuine or just a quick way for brands to gain some extra cash by tapping into a forgotten but admired demographic. (more…)